Monthly Archives: June 2020

Project Synopsis Rejection

Project Synopsis Rejection

Reasons of Project Synopsis Rejection: It is very painful when someone rejects your project synopsis which may delay your course completion also. The project synopsis rejection will hamper not only your course but also a whole year. Project Synopsis Rejection is a general phenomenon. It is not a big problem. You …

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Project Synopsis Format

Project Synopsis Rejection

Project Synopsis Format: Project Synopsis Format provides a framework of research so we are explaining everything about Project Synopsis here. Please see the steps to be followed during the project synopsis. Project Title Introduction and Objectives Problem Statement Literature Review Research Methodologies Note: Very few  changes take place in synopsis …

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Lecture 4: Holistic Marketing, Marketing Environment and Marketing Channels (MCQs asked in Previous Year of UGC NET)

Dec 2019          Ans. 2 July 2019 Ans. 1 Ans. 4 Ans. 1    (Based on Lecture 3) Dec 2018 Ans. 4 Ans. 2 July 2018 33. Match the items of List – II with the items of List – I and suggest the correct code : List – I List – …

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Lecture 4: Holistic Marketing and Marketing Channel and Marketing Environment

The holistic marketing is an integrated approach which takes into account the considerations of various stakeholders including customers, employees, suppliers and the society as a whole. Lecture 1 marketing-meaning-definitions-and-important-terminologies Marketing Channels Communication channels deliver and receive messages from target buyers and include newspapers, magazines, radio, television, mail, etc. Distribution channels …

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Lecture 3: Evolution of Marketing Concept (MCQs asked in Previous Year of UGC NET)

Dec 2019 Ans. 3 July 2019 Ans. 1 Dec 2018 Ans. 3 Q.80) The following statements relate to value based organisations. Choose the correct code for the statements being correct or incorrect, Statement I : The goal of any sales promotion is to create value for both the consumer and …

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Lecture 3: Evolution of Marketing Concept (Notes)

 The Production Concept The production concept is one of the oldest concepts in business. It holds that consumers prefer those products which are widely available and inexpensive. This orientation makes sense in developing countries such as China and India where the mass market is available. Here, managers concentrate on achieving …

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Lecture 2: Marketing: Core Concept or approaches (Need, Want and Demand)

To see all lectures Video (Pls Whatsapp to 9718575396) Note: Pls send your suggestions for betterment of video and notes after viewing notes and video on Whatsapp-9718575396.    Full Notes with Previous Years MCQs on Lecture 2 Lecture 1-Notes/MCQs/Video: Marketing Syllabus, Meaning, Definitions and Important Terminologies Core Marketing Concepts 1. …

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Lecture 1-Notes/MCQs/Video: Marketing Syllabus, Meaning, Definitions and Important Terminologies

Commerce Syllabus : Marketing: Concept and approaches; Marketing channels; Marketing mix; Strategic marketing planning; Market segmentation, targeting and positioning Product decisions: Concept; Product line; Product mix decisions; Product life cycle; New product development Pricing decisions: Factors affecting price determination; Pricing policies and strategies Promotion decisions: Role of promotion in marketing; …

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Marketing Management Model Question (Complex level) MCQs Part-5

A store retailers with a low-cost, minimum margin, large-volume, self-service store features are designed to meet the ……………… (1) Supermarket (2) Hypermarket (3) Discount store (4) Convenience store Which of the following is a benchmarking tool to measure the logistics supply chain? (1) Logistics Preparedness Index (2) Supply Chain Performance …

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